Marketing Coordinator

The role of the Marketing Coordinator is to coordinate and execute the marketing department’s activities to amplify the awareness & drive the overall revenue of all Fiji Airways group brands, product and services which cover Fiji Airways, Fiji Link, FJAA plus destination Fiji.

The role will also work closely with a multitude of partners across the travel industry, ensure that Fiji Airways has a strong brand presence, support the sales team in both direct and indirect sales channels to achieve the overall commercial strategy and objectives.

KEY RESPONSIBILITIES

• Coordinate the execution of all global sales tactical campaign launch following a robust process ensuring with clear attention to detail.
• Coordinate the execution of all brand campaign/requested briefs ensuring that the brand pillars and positioning is clearly articulated.
• Coordinate the creative design teams daily WIP to ensure timely delivery of all projects requested following the creative process.
• Coordinate the execution of all global media buying strategies across a multitude of channels – OOH, Radio, Press, Print Magazine, TV, Online Print, Advertorial and content etc.
• Execute all joint partnership campaigns with NTO’s, Airports, Media, Influencers etc. ensuring strong brand presence, maximum reach, and bonus media value is achieved.
• Coordinate monthly catch up with various media partners globally to get insights on post campaign performance, new trends or advertising channels.
• Analyse research trends and innovative ideas.
• Conduct a marketing audit across all markets to ensure it meets current advertising campaign and brand standards.
• Assist with all branded events across both sales and marketing departments globally.
• Coordinate and execute the launch of any product or service marketing activities.
• Report on each campaign result by coordinating the post campaign reporting in conjunction with the revenue & sales team.
• Coordinate the tracking and update monthly budget / expenditure.

QUALIFICATIONS, SKILLS & EXPERIENCE

• Must have a degree in Marketing or Business.
• 5 years’ experience working in a marketing department coordinating campaigns and implementing activities as part of an approved marketing plan and budget.

Applications close on Monday, 10 April 2023